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Heat fans show up in droves for merch at Kaseya Center ahead of season opener

Marcus Chen
Managing Editor · Wednesday, October 21, 2026 at 10:54 PM · 1 min read
Heat fans show up in droves for merch at Kaseya Center ahead of season opener — WSVN 7 Miami-Dade, Eden Prairie Business news
Image: WSVN 7 Miami-Dade

While it may be a nightmare to navigate through downtown for drivers, several Miami Heat fans started showing up in big numbers nearly two hours before the first game of the 2026-2027 season. Though the revamped team doesn t play until 7:30 p.m., many of Heat Nation s faithful overcame the notorious narrative of always showing up late to the games to stop by the official team store to check out some of the latest gear. In stock for fans looking to update their Heat wardrobe is several fresh Vice City jerseys and hats, along with the timeless red and white jerseys for any player on the roster. If you re looking for a jersey with some unique flair, Heat store officials highly suggest checking out the Heat Jersey Lab. From the lab, fans can customize their jerseys on several computer stations to their precise specifications, including jersey number, name and color style. Andy Montero, vice president of retail business for the Heat, told 7News he s excited for what should be

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